All-Nutrient Color+ Cool Violet Shampoo gently cleanses the hair while adding rich, cool violet tones to each strand. Use this violet-hued formula on highlighted, gray or white hair to neutralize yellow and brassy tones and restore vibrancy and shine between color services. This product is also ideal for non-color treated hair to add a hint of color.
UV & Color protection formula
Apply to wet hair and work into a rich lather.
For additional color enhancement, repeat lather, leaving on the hair for 3-5 minutes, and rinse thoroughly.